Analytics and reports
Analytics help vendors and you understand demand: trip page views, add-to-cart interest, sales over time, comparisons to previous periods, and CSV export for spreadsheets.
For site owners
Set the Analytics Page in plugin settings and add the Analytics Dashboard widget.
Views use a simple cookie so the same visitor is not counted every few seconds (typically a 24-hour window per trip).
Add to cart events can be tracked when the theme triggers the tracker (on trip pages).
For vendors
Choose a time range (e.g. 7 days, 30 days, 12 months, custom, or by year where available).
Read charts and summary metrics, then export CSV if you need to archive or analyze in Excel.
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